3D-M Project has been initiated in line with the strategic priorities of the Digital Education Action Plan (2021-2027) by Business and Technology University and its partners in response to the Erasmus Mundus Design Measures (EMDM) program with an aim to begin procedures for launching a joint, innovative and ambitious international Master’s program in Data Driven Digital Marketing (3D-M).
Six universities and one thematic association have united to encourage the academic collaboration and develop a joint program design for the ambitious, innovative and top-notch marketing program which will respond to the needs of local and international markets through integrating ICT with Marketing.
The 3D-M project is designed by an international consortium of HEIs from different countries worldwide and non-educational partners with specific thematic experience, expertise and interest in Digital Marketing. 3D-M partner institutions will be jointly responsible for carrying out project related activities and working to the best of their abilities to achieve the defined results and taking full responsibility for their work.
The consortium is set up based on long-lasting existing cooperation partnerships, added value, geographical balance and the specific needs and orientations of partner institutions, mostly under represented within Erasmus Mundus actions.
The Coordinator undertakes to:
- be responsible for the overall coordination, management and implementation of the project;
- be the intermediary for all communication between the Beneficiaries.
Each beneficiary, including awarding HEIs, supporting HEIs and association undertakes to:
- ensure adequate communication with the Coordinator and with the other Beneficiaries;
- perform the project activities and tasks.
The consortium is set up based on long-lasting existing cooperation partnerships, added value, geographical balance and the specific needs and orientations of partner institutions, mostly under represented within Erasmus Mundus actions.
The Coordinator undertakes to:
- be responsible for the overall coordination, management and implementation of the project;
- be the intermediary for all communication between the Beneficiaries.
Each beneficiary, including awarding HEIs, supporting HEIs and association undertakes to:
- ensure adequate communication with the Coordinator and with the other Beneficiaries;
- perform the project activities and tasks.
Project Number: 101082577
Project Duration: 15 months
Start Date: 30.08.2022
- Project Number: 101082577
- Project Duration: 15 months
- Start Date: 30.08.2022